The supplement was prepared by Direct Selling News and recently appeared in the Wall Street Journal. The supplement includes a cover story titled “The Ultimate Social Business Model” which discusses how direct sales is the original social networking business. It further discusses how the personalized presentations of direct sales reps are often educational, entertaining and social which has enabled direct sales to thrive for decades even during recessions.
There is another article titled “The Answer To A Shrinking Job Market” which includes an interview with Paul Zane Pilzer. Professor Pilzer asks the question “What do we do with the 30 million people that are permanently unemployed?” The article mentions that direct sales may have the answer because the business model offers a competitive advantage in the training that is provided. The article further states that direct sales will give people an opportunity when no one else will.
In another article, there is a quote from Jim Cramer who has a show on CNBC called “Mad Money” where he states “Direct selling has never gotten its due from Wall Street. It’s time we recognize that the direct selling model works, and it works well.” There is also another article titled “Of The People, By The People” which describes how the direct sales model works for the average person.
The supplement also has information on the global reach of direct sales, how direct sellers are using technology to grow the business as well as how energy deregulation is using direct sales companies as a distribution channel.
In summary, there is a lot of useful information included in this newspaper section. It’s definitely worth reading. As a special gift, I want to make this supplement available to you. Click the link to get your free copy of the Direct Selling Supplement
All the best to you,